Introducing “The Social Grill”

kingsford the social grill large 8 560x314The good folks at Kingsford have an awesome new commercial featuring a “Social Grill”. Obviously the goal of the commercial is to steer you towards real grilling on charcoal. They even have a clever hashtag : #GetOffYourGas

kingsford charcoal the social grill 600 51222 560x314However when we described the commercial on a recent press trip with tech and auto writers, a few in the group thought the Social Grill sounded amazing. So don’t be surprised if you see one of these on the market soon…

While we have our beloved Weber Kettle, we’ll admit that our gas grill gets more usage these days than the old classic. When you’re grilling several times a week, ease of use is certainly a factor. However this commercial has done its job, shaming us into turning back to the charcoal more often. Bravo, Kingsford!

While we’ve only seen the original on TV, we discovered an entire series of these ads on Youtube, and they’re awesome…

Introducing the X4 Platinum:

Does your grill have an undo button?

What can your grill do?

A grill with everything

Tastes like chicken

Ah, The Sound of Grilling:

The Power of Technology :

Philip Van der Vossen

Editor at Gunaxin
Philip Van der Vossen is the Editor of Gunaxin, a Men's Lifestyle Magazine that was established in 2008. Philip also created and hosts the Trail Trek Tour, a traveling series of off-road events for automotive media.

Additionally, Philip has served as Rally Director for the Washington Automotive Press Association, Speaker at IMPAcon and Blogs with Balls, Chairman of the Relay For Life of North Anne Arundel County, Examiner Team Leader for the Maryland Performance Excellence Awards, and Credentialed Founder of Capitals Outsider.
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