Ryan Lochte and Tyson Gay Featured in Light Show

gilette light it up e1343792478730

On Friday evening, just after the Olympic Opening Ceremony, Gillette treated folks in Boston to their own show to commemorate the start of the games. It was a spectacle meant to wish Team USA a great start to the games, and featured 60-foot holograms of star athletes, Tyson Gay and Ryan Lochte, set to M83’s Steve McQueen.

Part science, part nature and part digital art, Gillette created a series of projected light displays on buildings throughout Boston culminating in a massive water show. The event used half a dozen projectors to display video images of Ryan Lochte and Tyson Gay in action on two massive screens of particulate water vapor sprayed above the surface of the water adjacent to Boston’s Institute of Contemporary Art.

Check out the stunning video below :

Philip Van der Vossen

Editor at Gunaxin
Philip Van der Vossen is the Editor of Gunaxin, a Men's Lifestyle Magazine that was established in 2008. Philip also created and hosts the Trail Trek Tour, a traveling series of off-road events for automotive media.

Additionally, Philip has served as Rally Director for the Washington Automotive Press Association, Speaker at IMPAcon and Blogs with Balls, Chairman of the Relay For Life of North Anne Arundel County, Examiner Team Leader for the Maryland Performance Excellence Awards, and Credentialed Founder of Capitals Outsider.
phil

Latest posts by Philip Van der Vossen (see all)